Step-by-step cover letters : build an [i.e. a] cover letter in 10 easy steps using personal branding / Evelyn U. Salvador.

This companion to the groundbreaking Step By Step Resumes guide provides readers with a foolproof process for discovering their personal brand and communicating it in cover letters. It offers an overall framework to help students, job seekers, and career changers easily build outstanding cover lett...

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Bibliographic Details
Main Author: Salvador, Evelyn U., 1952-
Language:English
Published: Indianapolis, Ind. : JIST Works, [2011], ©2011.
Subjects:
Physical Description:xiii, 226 pages : samples ; 28 cm + 1 CD-ROM (4 3/4 in.)
Format: Software Book
Contents:
  • Accompanied by a CD-ROM containing letter templates and worksheets.
  • Step 1: understand your personal brand
  • Step 2: develop your unique personal brand message
  • Step 3: write a compelling first paragraph
  • Step 4: state your qualifications and benefits
  • Step 5: summarize your key accomplishments
  • Step 6: personalize your message
  • Step 7: close with a statement of interest and a call to action
  • Step 8: complete your cover letter draft
  • Step 9: format and design your cover letter
  • Step 10: review complete cover letter foundations and samples.