The persuaders / directed by Barak Goodman and Rachel Dretzin ; produced by Rachel Dretzin, Barak Goodman and Muriel Soenens ; written by Barak Goodman & Douglas Rushkoff ; a Frontline co-production with Ark Media ; WGBH Boston.
Examines the "persuasion industries" of advertising and public relations. Shows how marketers have developed new ways of integrating their message into the fabric of our lives. Explores how the culture of marketing has come to shape the way Americans understand the world and themselves and how the t...
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| Other Authors: | |
| Language: | English |
| Language and/or Writing System: |
Closed-captioned. |
| Published: |
[Alexandria, Va.] :
PBS Home Video,
[2005], ©2005.
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| Edition: | Widescreen ver. |
| Series: | Rovi Media Collection. Movies.
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| Physical Description: | 1 videodisc (approximately 90 min.) : sound, color ; 4 3/4 in. |
| Format: | Video DVD |
| Summary: |
Examines the "persuasion industries" of advertising and public relations. Shows how marketers have developed new ways of integrating their message into the fabric of our lives. Explores how the culture of marketing has come to shape the way Americans understand the world and themselves and how the techniques of the persuasion industries have migrated to politics. |
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| Note: | Videodisc release of a production originally broadcast on November 9, 2004 as a segment of Frontline. "This film is presented in widescreen format ... Enhanced for 16 x 9 televisions"--Container. Videorecording. |
| Call Number: | HF5813.U6 P48 2004 VideoDVD CL2 D0046165 VideoDVD |
| ISBN: | 9780793646852 0793646855 |
| Credits: | Editor, Pamela Scott Arnold ; camera, Stephen McCarthy ; music, Gary Lionelli. |
| System Details: | DVD. |
| Participant or Performer: |
Correspondent: Douglas Rushkoff. |