APA (7th ed.) Citation

Maisel, L., & Cokins, G. (2014). Predictive business analytics: Forward-looking capabilities to improve business performance. John Wiley & Sons, Inc..

Chicago Style (17th ed.) Citation

Maisel, Lawrence, and Gary Cokins. Predictive Business Analytics: Forward-looking Capabilities to Improve Business Performance. Hoboken, New Jersey: John Wiley & Sons, Inc., 2014.

MLA (8th ed.) Citation

Maisel, Lawrence, and Gary Cokins. Predictive Business Analytics: Forward-looking Capabilities to Improve Business Performance. John Wiley & Sons, Inc., 2014.