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OCoLC |
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20220616145512.0 |
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131025s2014 nyu b 001 0 eng |
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|a 2013041725
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|a 016584295
|2 Uk
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|a 871357179
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|a 9780071825467
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|a 0071825460
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|a HD62.6
|b .M36757 2014
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|a 658.15/224
|2 23
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| 100 |
1 |
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|a Mansfield, Heather.
|0 http://id.loc.gov/authorities/names/n2011025160
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| 245 |
1 |
0 |
|a Mobile for good :
|b a how-to fundraising guide for nonprofits /
|c Heather Mansfield.
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| 246 |
3 |
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|a How-to fundraising guide for nonprofits.
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| 264 |
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1 |
|a New York :
|b McGraw-Hill Education,
|c [2014]
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| 300 |
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|a ix, 244 pages ;
|c 24 cm
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| 336 |
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|a text
|b txt
|2 rdacontent
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| 337 |
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|a unmediated
|b n
|2 rdamedia
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| 338 |
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|a volume
|b nc
|2 rdacarrier
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| 504 |
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|a Includes bibliographical references and index.
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| 505 |
0 |
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|a pt. 1: Create and implement a mobile and social fundraising strategy: Nonprofit technology and fundraising -- Get organized -- Websites -- Email communications -- Online fundraising -- Mobile fundraising -- pt. 2: Create and maintain a mobile and social media content strategy: Multichannel communications and fundraising -- Content creation and integration -- pt. 3: Using mobile and social networks to distribute content: Facebook -- Twitter -- Google+ -- Linkedin -- YouTube -- Pinterest, Instagram, and Tumblr -- pt. 4: Mobile and social media campaigns for the advanced nonprofit: Real-time communications and fundraising -- New media managers.
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| 650 |
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0 |
|a Nonprofit organizations
|x Marketing.
|0 http://id.loc.gov/authorities/subjects/sh85032987
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| 650 |
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|a Nonprofit organizations
|x Internet marketing.
|0 http://id.loc.gov/authorities/subjects/sh85032985
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| 650 |
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0 |
|a Fund raising.
|0 http://id.loc.gov/authorities/subjects/sh85052363
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| 650 |
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0 |
|a Social marketing.
|0 http://id.loc.gov/authorities/subjects/sh89002650
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|p Can Circulate
|a Michigan State University-Library of Michigan
|b Michigan State University
|c MSU Main Library
|d MSU Main Library
|t 0
|e HD62.6 .M36757 2014
|h Library of Congress classification
|i Printed Material
|m 31293035173990
|n 1
|
