Female business owners in public relations : constructing identity at home and at work / Allison Weidhaas.

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Bibliographic Details
Main Author: Weidhaas, Allison (Author)
Language:English
Published: Lanham : Lexington Books, [2016]
Subjects:
Businesswomen.
Entrepreneurship.
Sex role.
Terms and phrases.
Physical Description:xvii, 139 pages ; 24 cm
Format: Book
Contents:
  • Introduction: "What do you do" : a question with implications for identity construction
  • Opportunities and conflicts : a review of scholarship on female business owners
  • Using existing concepts and ideas
  • Structures and form
  • Enabling and constraining home and work
  • Practical applications and emerging organizations
  • References
  • Appendix A: Sample interview questions
  • Appendix B: Adjectives women used to describe their identities
  • Appendix C: Phrases women used to describe their roles
  • Appendix D: Information on data analysis.