Creative change : why we resist it ... how we can embrace it / Jennifer Mueller, Ph. D.

Business leaders say they want creativity and need real innovation in order to thrive in a competitive world, yet chronically reject creative solutions and often embrace the familiar. Could it be that people love but also hate creative ideas? Could the "best practices" that organizations employ to m...

Full description

Bibliographic Details
Main Author:	Mueller, Jennifer, 1972- (Author)
Language:	English
Published:	Boston : Houghton Mifflin Harcourt, 2017.
Subjects:	Creative ability in business. Creative thinking. Change (Psychology) BUSINESS & ECONOMICS > Development. BUSINESS & ECONOMICS > Management.
Physical Description:	xiv, 239 pages ; 22 cm
Format:	Book

Contents:

Preface: the seeds of our uncreative destruction
The hidden innovation barrier
Our love-hate relationship with creativity
The science behind the paradox
Self-disrupt: overcome your own bias against creativity
Overcome others' bias against creativity
Cultivating creative change in your organization
Overcome the bias against creative leadership
Stop generating ideas and start making impact.