UX research : practical techniques for designing better products / Brad Nunnally and David Farkas.

Bibliographic Details
Main Authors: Nunnally, Brad (Author)
Farkas, David (David K.) (Author)
Language:English
Published: Beijing : O'Reilly, 2016.
Edition:First edition.
Subjects:
Physical Description:xx, 231 pages : color illustrations ; 23 cm
Format: Book

MARC

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245 1 0 |a UX research :  |b practical techniques for designing better products /  |c Brad Nunnally and David Farkas. 
250 |a First edition. 
264 1 |a Beijing :  |b O'Reilly,  |c 2016. 
264 4 |c ©2017 
300 |a xx, 231 pages :  |b color illustrations ;  |c 23 cm 
336 |a text  |b txt  |2 rdacontent 
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505 0 |a Pt. I. Introduction. The history of research -- Pt. II. Planning and preparation. Good research starts with good questions -- Quantitative research methods -- Qualitative research methods -- Choosing your methods -- Logistics -- Recruiting -- Pt. III. Facilitating research. Making research happen -- Managing people during research -- Improv in research -- Facilitating research -- Debrief sessions -- Pt. IV. Analysis and reporting. Making sense of the mess -- Communicating insights -- Getting the most out of research. 
504 |a Includes bibliographical references and index. 
650 0 |a Research  |x Methodology.  |0 http://id.loc.gov/authorities/subjects/sh2002009792 
650 0 |a Technology  |x Research.  |0 http://id.loc.gov/authorities/subjects/sh85133147 
650 0 |a Industrial design.  |0 http://id.loc.gov/authorities/subjects/sh85037199 
650 0 |a New products.  |0 http://id.loc.gov/authorities/subjects/sh85091388 
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