Big data demystified : how to use big data, data science and AI to make better business decisions and gain competitive advantage / David Stephenson, PhD.

"'Big Data' refers to a new class of data, to which 'big' doesn't quite do it justice. Much like an ocean is more than simply a deeper swimming pool, big data is fundamentally different to traditional data and needs a whole new approach. Packed with examples and case studies, this clear, comprehensi...

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Bibliographic Details
Main Author:	Stephenson, David
Language:	English
Published:	Harlow, United Kingdom : Pearson Education Limited, 2018.
Edition:	First edition.
Subjects:	Industrial management > Data processing. Big data. Data mining.
Physical Description:	xv, 222 pages : illustrations ; 24 cm
Variant Title:	How to use big data, data science and AI to make better business decisions and gain competitive advantage
Format:	Book

MSU Gast Business Library

Holdings details from MSU Gast Business Library
Call Number:	HD30.2 .S7833 2018
HD30.2 .S7833 2018	Available Get this