Political communication & strategy : consequences of the 2014 midterm elections / edited by Tauna S. Sisco, Jennifer C. Lucas, Christopher J. Galdieri.

Bibliographic Details
Uniform Title:Bliss Institute series.
Other Authors: Sisco, Tauna S. (Editor)
Lucas, Jennifer C. (Editor)
Galdieri, Christopher J. (Editor)
Language:English
Published: Akron, Ohio : The University of Akron Press, 2017.
Edition:First edition.
Series:Bliss Institute series.
Subjects:
Physical Description:xi, 165 pages : illustrations ; 23 cm.
Variant Title:
Political communication and strategy
Format: Book
Contents:
  • Introduction : political communication and strategy : consequences of the 2014 midterm elections / Tauna S. Sisco, Jennifer C. Lucas, and Christopher J. Galdieri
  • Primaries & political communication. The nationalization of congressional primaries / Robert G. Boatright
  • Partisan extremity in the 2014 midterm elections : how primaries and incumbency influence polarized position-taking on campaign websites / Kevin Parsneau and Christopher Chapp
  • Political communication & the Republican wave. Party branding, marketing, and mobilization in 2014 and beyond / Kenneth M. Cosgrove
  • Selling the donkey : Democratic campaign rhetoric and framing in Republican states / Neal Allen and Brian K. Arbour
  • Pussyfooting around November? : a longitudinal analysis of politicians' Twitter use in 2014 / Matthew A. Shapiro, Libby Hemphill, and Jahna Otterbacher
  • Outside influence & political communication. Following the money : the impact of outside group expenditures in the 2014 U.S. House elections / Jeff Gulati and Victoria A. Farrar-Myers
  • You've got mail : direct-mail strategies in the New Hampshire U.S. Senate race / Dante J. Scala and Tegan O'Neill
  • Strategy, issues, & the South. The 2014 election and the culmination of southern realignment / David A. Hopkins
  • The solid South : campaign issue strategies in the 2014 southern Senate races / Caleb Orr, Dylan Brugman, Suzanne Fournier Macaluso, and Cindy Roper
  • Construction of marginalized interests. The social construction of women's interests in the 2014 and 2010 midterms / Vincent Vecera and Danielle Currier
  • Racial attitudes and emotional responses to Senate candidates in New Jersey / David P. Redlawsk, Natasha Altema McNeely, and Caroline J. Tolbert.