Campaigns and elections : rules, reality, strategy, choice / John Sides, George Washington University, Daron Shaw, University of Texas, Austin, Matt Grossmann, Michigan State University, Keena Lipsitz, Queens College, City University of New York.

This book aims to present a comprehensive treatment of political campaigns in the United States. It is structured around four key components that shape American campaigns: the rules that govern the electoral process; the reality that candidates confront when a campaign begins; the strategies employe...

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