Spreadable media : creating value and meaning in a networked culture / Henry Jenkins, Sam Ford, & Joshua Green.

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"Spreadable Media maps fundamental changes taking place in our contemporary media environment, a space where corporations no longer tightly control media distribution and many of us are directly involved in the circulation of content. It contrasts "stickiness"--Aggregating attention in centralized p...

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Bibliographic Details
Uniform Title:Postmillennial pop.
Main Author: Jenkins, Henry, 1958-
Other Authors: Ford, Sam, 1983-
Green, Joshua (Joshua Benjamin)
Language:English
Published: New York : New York University Press, [2013], ©2013.
Series:Postmillennial pop.
Subjects:
Mass media and culture.
Mass media and technology.
Mass media > Social aspects.
Social media.
SOCIAL SCIENCE > Media Studies.
LAW > Media & the Law.
Massamedia.
Electronic books.
Genre:
Electronic books.
Online Access:
Connect to online resource - MSU authorized users (JSTOR)
Physical Description:1 online resource (xv, 351 pages).
Format: Electronic eBook
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Spreadable media : creating value and meaning in a networked culture

Authors: Jenkins, Henry, 1958-
Published: New York University Press, 2013
Physical Description: xv, 351 pages ; 24 cm.
Book
Show all versions (3)