Fully visualized : branding stories / chief editor, Wang Shaoqiang.

A strong visual identity makes an immediate and lasting impression, a vital step in creating relationships with consumers. A designer must understand the brand inside and out, and create a visual signifier that represents the company on multiple levels. Telling a brand's story through good graphics...

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Bibliographic Details
Corporate Author: Sandu Publishing Co (Issuing body)
Other Authors: Shaoqiang, Wang (Editor)
Language:English
Published: Berkeley, CA : Gingko Press Inc., 2019.
Subjects:
Physical Description:240 pages : illustrations (chiefly color) ; 30 cm
Format: Book

MARC

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245 0 0 |a Fully visualized :  |b branding stories /  |c chief editor, Wang Shaoqiang. 
264 1 |a Berkeley, CA :  |b Gingko Press Inc.,  |c 2019. 
264 4 |c ©2019 
300 |a 240 pages :  |b illustrations (chiefly color) ;  |c 30 cm 
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500 |a Includes index. 
520 8 |a A strong visual identity makes an immediate and lasting impression, a vital step in creating relationships with consumers. A designer must understand the brand inside and out, and create a visual signifier that represents the company on multiple levels. Telling a brand's story through good graphics is one of the most direct and effective ways to introduce a brand to its market. The cafes, restaurants, media companies and organizations in this book have all chosen striking ways to tell their stories. With more than 100 designs by 80 designers and agencies, along with insights into the businesses being represented and the connection between product and presentation, Fully visualized is the ultimate inspiration guide for designers and business owners looking to turn heads and set themselves apart from the crowd. 
650 0 |a Logos (Symbols)  |x Design.  |0 http://id.loc.gov/authorities/subjects/sh2010100132 
650 0 |a Commercial art.  |0 http://id.loc.gov/authorities/subjects/sh85028912 
650 0 |a Graphic arts.  |0 http://id.loc.gov/authorities/subjects/sh85056474 
650 0 |a Branding (Marketing)  |0 http://id.loc.gov/authorities/subjects/sh2007006470 
650 7 |a Branding (Marketing)  |2 fast  |0 (OCoLC)fst01743755 
650 7 |a Commercial art.  |2 fast  |0 (OCoLC)fst00869331 
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700 1 |a Shaoqiang, Wang,  |e editor.  |0 http://id.loc.gov/authorities/names/n2018042254 
710 2 |a Sandu Publishing Co.,  |e issuing body.  |0 http://id.loc.gov/authorities/names/no2015069292 
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