Focus groups for the social science researcher / Jennifer Cyr.

"What is a focus group? Why do we use them? When should we use them? When should we not? As a reader of this book, you may wish to know the answers to these questions. You are possibly considering using focus groups in a research project. The primary objective of this book is to assist you in this p...

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Bibliographic Details
Main Author: Cyr, Jennifer, 1978- (Author)
Language:English
Published: Cambridge, United Kingdom ; New York, NY : Cambridge University Press, 2019.
Series:Methods for social inquiry.
Subjects:
Physical Description:x, 134 pages ; 23 cm.
Format: Book

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