The case study handbook : a student's guide / William Ellet.

If you're enrolled in an MBA or executive education program, you've probably encountered a powerful learning tool: the business case. But if you're like many people, you may find interpreting and writing about cases mystifying and time-consuming. In The Case Study Handbook, Revised Edition, William...

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Bibliographic Details
Main Author: Ellet, William (Author)
Language:English
Published: Boston, Massachusetts : Harvard Business Review Press, [2018]
Edition:Revised edition.
Subjects:
Management > Case studies > Study and teaching.
Fallmethode.
Management.
Genre:
Case studies
Physical Description:vi, 253 pages : illustrations ; 24 cm
Format: Book
Contents:
  • What is the case method? What's in it for you?
  • Part I. Analyzing cases. What is a case?
  • The skills you need to read and analyze a case
  • How to analyze decision scenario cases
  • How to analyze evaluation scenario cases
  • How to analyze problem-diagnosis scenario cases
  • Part II. Discussing cases. How to prepare and discuss cases
  • Part III. Writing about cases. How to write case-based essays
  • How to write decision scenario essays
  • How to write evaluation scenario essays
  • Writing about problem-diagnosis scenarios
  • Part IV. Cases for analysis and writing. General Motors : Packard Electric Division
  • Malaysia in the 1990s (A)
  • Allentown Materials Corporation : the Electronic Products Division (abridged)
  • Part V. Study guides for case analysis and writing. Study guide for decision scenario cases
  • Study guide for evaluation scenario cases
  • Study guide for problem-diagnosis scenario cases.