Your new money story : the beliefs, behaviors, and brain science to rewire for wealth / David Krueger, MD.

Neuroscientists estimate that over 90 percent of our operating systems--beliefs, behaviors, patterns--are unconscious. Since the surface story determines less than 10 percent of our decisions, how can we illuminate the shadow story responsible for over 90 percent of what we do each day? Once we syst...

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Bibliographic Details
Main Author: Krueger, David W. (Author)
Language:English
Published: Lanham, Maryland : Rowman & Littlefield, [2019]
Subjects:
Physical Description:xiii, 313 pages ; 23 cm
Variant Title:
Rewire for wealth
Format: Book
Contents:
  • Understanding your relationship with money and your money story. The longest relationship of your life ; Surface and shadow stories ; Why do we resist change? ; Rorschach tests ; Master money states of mind ; Nonsense neuroscience and bad behavioral economics
  • ROADMAP for a new money story. Step 1: Recognize authorship of your money story ; Step 2: Own your present money story ; Step. 3: Assess your money story plot and story lines ; Step 4: Decide what to change in your money story ; Step 5: Map changes: inscribe new code ; Step 6: Author new experiences: write new software ; Step 7: Program new identity: rewire for wealth
  • Belief systems and choice architecture. The ABCs of money mistakes and financial fallacies ; Belief management ; Choice architecture
  • Epilogue: Money lessons from others.