APA (7th ed.) Citation

Vermeulen, P. A. M., & Hütte, E. (2014). Strategic challenges for the base of the pyramid. Edward Elgar Pub. Ltd..

Chicago Style (17th ed.) Citation

Vermeulen, Patrick Alexander Maria, and Edgar Hütte. Strategic Challenges for the Base of the Pyramid. Cheltenham: Edward Elgar Pub. Ltd., 2014.

MLA (9th ed.) Citation

Vermeulen, Patrick Alexander Maria, and Edgar Hütte. Strategic Challenges for the Base of the Pyramid. Edward Elgar Pub. Ltd., 2014.