Restaurants & bars : integrated brand systems in graphics and space / edited and produced by viction:ary ; concept & art direction by Victor Cheung.

"Food and beverage hold the power to unite people across ages, cultures, and identities. The simple act of enjoying meals or drinks together, even with strangers, can form the basis for some of life's most cherished moments. To facilitate these connections, the best restaurants and bars today know h...

Full description

Bibliographic Details
Corporate Author: Viction:workshop (Editor, Issuing body)
Other Authors: Cheung, Victor (Contributor)
Language:English
Published: North Point, Hong Kong : viction:workshop ltd, [2020]
Series:BRANDLife
Subjects:
Commercial art.
Branding (Marketing)
Restaurants.
Bars (Drinking establishments)
Physical Description:277 pages : illustrations (chiefly color), plans ; 26 cm.
Variant Title:
Restaurants and bars
BRANDLife
BRANDLife restaurants & bars
Format: Book

MARC

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520 |a "Food and beverage hold the power to unite people across ages, cultures, and identities. The simple act of enjoying meals or drinks together, even with strangers, can form the basis for some of life's most cherished moments. To facilitate these connections, the best restaurants and bars today know how important it is to offer remarkable culinary experiences amidst thoughtfully designed environments. BRANDLife: Restaurants & Bars demonstrates how effective graphic identities and interior spaces can not only weave a compelling brand narrative, but also create the perfect setting for new stories, memories, and relationships. It showcases a wide range of establishments where menus complement milieus perfectly, from luxe themed eateries to the unpretentious diner down the street"--Publisher's description. 
650 0 |a Commercial art.  |0 http://id.loc.gov/authorities/subjects/sh85028912 
650 0 |a Branding (Marketing)  |0 http://id.loc.gov/authorities/subjects/sh2007006470 
650 0 |a Restaurants.  |0 http://id.loc.gov/authorities/subjects/sh85113249 
650 0 |a Bars (Drinking establishments)  |0 http://id.loc.gov/authorities/subjects/sh93000452 
650 7 |a Bars (Drinking establishments)  |2 fast  |0 (OCoLC)fst00827779 
650 7 |a Branding (Marketing)  |2 fast  |0 (OCoLC)fst01743755 
650 7 |a Commercial art.  |2 fast  |0 (OCoLC)fst00869331 
650 7 |a Restaurants.  |2 fast  |0 (OCoLC)fst01095907 
700 1 |a Cheung, Victor,  |e contributor.  |0 http://id.loc.gov/authorities/names/no2009204640 
710 2 |a Viction:workshop,  |e editor,  |e issuing body.  |0 http://id.loc.gov/authorities/names/no2007041419 
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952 f f |p Can Circulate  |a Michigan State University-Library of Michigan  |b Michigan State University  |c MSU Gast Business Library  |d MSU Gast Business Library  |t 0  |e NC997 .R47 2020  |h Library of Congress classification  |i Printed Material  |m 31293037531310  |n 1