Logo design in branding : design guide to typeface and graphic / chief editor, Zhou Ziking ; translator, Wang Yue.

"Divided into five chapters, this book not only introduces the importance of LOGO design, principles, and the conventional process, but also provides an in-depth analysis of the typeface and graphic design in LOGO. The book contains more than 70 excellent case studies from different industries, incl...

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Bibliographic Details
Other Authors: Zhou, Ziqing (Editor)
Wang, Yue (Translator) (Translator)
Language:English
Language of the Original:
Chinese
Published: Hong Kong, China : ArtPower, 2023.
Edition:First edition.
Subjects:
Logos (Symbols) > Design.
Commercial art.
Graphic design (Typography)
Graphic arts.
Art publicitaire.
Arts graphiques.
Case studies.
Études de cas.
Genre:
Case studies.
Études de cas.
Physical Description:289 pages : illustrations (some color) ; 26 cm
Format: Book
Description
Summary:
"Divided into five chapters, this book not only introduces the importance of LOGO design, principles, and the conventional process, but also provides an in-depth analysis of the typeface and graphic design in LOGO. The book contains more than 70 excellent case studies from different industries, including some classic cases with detailed design ideas. From knowledge to practice, from explanations to cases, this is a good understanding, comprehensive, and practical design guide" -- Provided by publisher.
Call Number:NC1002.L63 L645 2023
ISBN:9789881879967
9881879965