The value of business analytics [electronic resource] : identifying the path to profitability / Evan Stubbs.
"Practical guidance for managers for getting projects started?and presenting the results when the project's doneThis book provides an integrated framework for communicating the value of business analytics, focusing on a four-stage methodology to help with: (1) communicating the value proposition, (2...
| Main Author: | |
|---|---|
| Language: | English |
| Published: |
Hoboken, N.J. :
Wiley,
c2011.
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| Subjects: | |
| Online Access: | |
| Variant Title: |
The Value of Business Analytics: Identifying the Path to Profitability |
| Format: | Electronic eBook |
MARC
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| 008 | 110322s2011 njua o 000 0 eng | ||
| 020 | |z 9781118012390 | ||
| 020 | |z 9781118093382 | ||
| 020 | |a 9781118093382 (online) | ||
| 020 | |a 9781118093412 (online) | ||
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| 040 | |a DLC |d EBZ | ||
| 042 | |a msc | ||
| 050 | 0 | 0 | |a HD30.28 |b .S787 2011 |
| 100 | 1 | |a Stubbs, Evan. | |
| 245 | 1 | 4 | |a The value of business analytics |h [electronic resource] : |b identifying the path to profitability / |c Evan Stubbs. |
| 246 | 2 | |a The Value of Business Analytics: Identifying the Path to Profitability | |
| 260 | |a Hoboken, N.J. : |b Wiley, |c c2011. | ||
| 520 | |a "Practical guidance for managers for getting projects started?and presenting the results when the project's doneThis book provides an integrated framework for communicating the value of business analytics, focusing on a four-stage methodology to help with: (1) communicating the value proposition, (2) building the business case, (3) creating the execution plan, and (4) measuring the value. Provides a plan for the execution of a successful business analytics program Reveals how to communicate the value of a project once it's done Presents an integrated framework for communicating the value of business analytics Targeted toward the senior management team, this book explains what business analytics is and the value it can bring to your organization"-- |c Provided by publisher. | ||
| 650 | 0 | |a Business planning. | |
| 650 | 0 | |a Strategic planning. | |
| 650 | 0 | |a Decision making. | |
| 650 | 0 | |a Industrial management |x Statistical methods. | |
| 773 | 0 | |t ProQuest Ebook Central |d ProQuest Info & Learning Co | |
| 773 | 0 | |t Wiley Obooks 2011 to Present |d Wiley | |
| 773 | 0 | |t Wiley-Blackwell Online Books 2014 (BTAA) |d Wiley | |
| 776 | 1 | |t The value of business analytics |w (DLC)2011012037 | |
| 856 | 4 | 0 | |y Access Content Online(from ProQuest Ebook Central) |u https://ezproxy.msu.edu/login?url=https://ebookcentral.proquest.com/lib/michstate-ebooks/detail.action?docID=697702 |z ProQuest Ebook Central: 2011 |
| 856 | 4 | 0 | |y Access Content Online(from Wiley Obooks 2011 to Present) |u https://ezproxy.msu.edu/login?url=https://onlinelibrary.wiley.com/doi/book/10.1002/9781118983881 |z Wiley Obooks 2011 to Present: 2011 |
| 856 | 4 | 0 | |y Access Content Online(from Wiley-Blackwell Online Books 2014 (BTAA)) |u https://ezproxy.msu.edu/login?url=https://onlinelibrary.wiley.com/doi/book/10.1002/9781118983881 |z Wiley-Blackwell Online Books 2014 (BTAA): 2011 |