Win with advanced business analytics [electronic resource] : creating business value from your data / Jean Paul Isson, Jesse Harriott.

Bibliographic Details
Main Author: Isson, Jean Paul, 1971-
Other Authors: Harriott, Jesse
Language:English
Published: Hoboken, N.J. : John Wiley & Sons, c2013.
Subjects:
Online Access:
Variant Title:
Win with Advanced Business Analytics: Creating Business Value from Your Data
Format: Electronic eBook

MARC

LEADER 00000nam a22000003a 4500
001 ebs1579664e
003 EBZ
006 m o d ||||||
007 cr|unu||||||||
008 120719s2013 njua o 001 0 eng
020 |z 9781118370605 
020 |a 9781118417089 (online) 
020 |a 9781118420515 (online) 
020 |a 9781119205371 (online) 
020 |a 9781283646123 (online) 
035 |a (EBZ)ebs1579664e 
040 |a DLC   |d EBZ 
042 |a msc 
050 0 0 |a HD30.28  |b .I83 2013 
100 1 |a Isson, Jean Paul,  |d 1971- 
245 1 0 |a Win with advanced business analytics  |h [electronic resource] :  |b creating business value from your data /  |c Jean Paul Isson, Jesse Harriott. 
246 2 |a Win with Advanced Business Analytics: Creating Business Value from Your Data 
260 |a Hoboken, N.J. :  |b John Wiley & Sons,  |c c2013. 
500 |a Includes index. 
505 0 |a Preface -- Acknowledgments -- The challenge of business analytics -- Pillars of business analytics success : the BASP framework -- Aligning key business challenges across the enterprise -- Big and little data : different types of intelligence -- Who cares about data? : how to uncover insights -- Data visualization : presenting information clearly-the convince framework -- Analytics implementation : what works and what does not -- Voice-of-the-customer analytics and insights -- Leveraging digital analytics effectively -- Winning with predictive analytics : what works and what does not -- Predictive analytics applied to human resources -- Social media analytics -- The competitive intelligence mandate -- Mobile analytics -- Effective analytics communication strategies -- Business performance tracking : execution and measurement -- Analytics and innovation -- Unstructured data analytics : the next frontier -- Future of analytics -- About the authors -- Index. 
650 0 |a Business planning. 
650 0 |a Industrial management  |x Statistical methods. 
700 1 |a Harriott, Jesse. 
773 0 |t ProQuest Ebook Central - Academic Complete   |d ProQuest Info & Learning Co 
773 0 |t Wiley Obooks 2011 to Present   |d Wiley 
773 0 |t EBSCO eBooks   |d EBSCO 
776 1 |t Win with advanced business analytics  |w (DLC)2012026662 
856 4 0 |y Access Content Online(from ProQuest Ebook Central - Academic Complete)  |u https://ezproxy.msu.edu/login?url=https://ebookcentral.proquest.com/lib/michstate-ebooks/detail.action?docID=918223  |z ProQuest Ebook Central - Academic Complete: 2012 
856 4 0 |y Access Content Online(from Wiley Obooks 2011 to Present)  |u https://ezproxy.msu.edu/login?url=https://onlinelibrary.wiley.com/doi/book/10.1002/9781119205371  |z Wiley Obooks 2011 to Present: 2012 
856 4 0 |y Access Content Online(from EBSCO eBooks)  |u https://ezproxy.msu.edu/login?url=https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=485556  |z EBSCO eBooks: 2013