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EBZ |
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131115s2014 enka ob 001 0 eng |
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|z 9780749469290
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|a 9780749469306 (online)
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|a (EBZ)ebs2448155e
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|a DLC
|b eng
|d EBZ
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|a pcc
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|a HD9710.A2
|b P256 2014
|
100 |
1 |
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|a Parment, Anders,
|d 1972-
|
245 |
1 |
0 |
|a Auto brand
|h [electronic resource] :
|b building successful car brands for the future /
|c Anders Parment.
|
246 |
2 |
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|a Auto Brand: Building Successful Car Brands for the Future
|
264 |
|
1 |
|a London ;
|a Philadelphia :
|b Kogan Page Limited,
|c 2014.
|
504 |
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|a Includes bibliographical references and index.
|
650 |
|
0 |
|a Automobiles
|x Marketing.
|
650 |
|
0 |
|a Automobile industry and trade.
|
773 |
0 |
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|t ProQuest One Business
|d ProQuest Info & Learning Co
|
773 |
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|t Business Premium Collection
|d ProQuest Info & Learning Co
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773 |
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|t EBSCO eBooks
|d EBSCO
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776 |
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|t Auto brand
|w (DLC)2013043356
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856 |
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|y Access Content Online(from ProQuest One Business)
|u https://ezproxy.msu.edu/login?url=https://www.proquest.com/publication/2043087
|z ProQuest One Business: 2014
|
856 |
4 |
0 |
|y Access Content Online(from Business Premium Collection)
|u https://ezproxy.msu.edu/login?url=https://www.proquest.com/publication/2043087
|z Business Premium Collection: 2014
|
856 |
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|y Access Content Online(from EBSCO eBooks)
|u https://ezproxy.msu.edu/login?url=https://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=676120
|z EBSCO eBooks: 2014
|