Effective fundraising for nonprofits [electronic resource] : real-world strategies that work / by Ilona Bray.

Bibliographic Details
Main Author: Bray, Ilona M., 1962-
Language:English
Published: Berkeley : Nolo, 2008.
Edition:2nd ed.
Subjects:
Online Access:
Format: Electronic eBook
Contents:
  • Your fundraising companion
  • Fundraising tools
  • Developing your fundraising plan
  • Attracting individual supporters
  • How to keep the givers giving
  • Midscale and major donors
  • Funds from the great beyond: bequests and planned gifts
  • Special events
  • Raising money through business or sales activities
  • Seeking grants from foundations, corporations, and government
  • Creating printed communications materials
  • Designing your website to draw in donors
  • Media outreach.