Badvertising [electronic resource] : an exposé of insipid, insufferable, ineffective advertising / Jim Morris ; Foreword by Drew Eric Whitman.
"How can the ad industry even exist when almost all of the products that it produces fall on a continuum from flawed to failed? What is it about this industry and the process of creating, selling, and producing ads that causes so much advertising to be so bad? These are the questions answered in thi...
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| Language: | English |
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Newburyport, MA :
Career Press,
2021.
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| Variant Title: |
Badvertising: An Expose of Insipid, Insufferable, Ineffective Advertising |
| Format: | Electronic eBook |
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eBook Business Collection (EBSCOhost) - North America: 2021 (EBSCO)EBSCO eBooks: 2021 (EBSCO)