Big data, big innovation [electronic resource] : enabling competitive differentiation through business analytics / Evan Stubbs.
"A practical guide to leveraging your data to spur innovation and growth. Your business generates reams of data, but what do you do with it? Reporting is only the beginning. Your data holds the key to innovation and growth - you just need the proper analytics. In Big Data, Big Innovation: Enabling C...
| Main Author: | |
|---|---|
| Language: | English |
| Published: |
Hoboken, New Jersey :
Wiley,
2014.
|
| Series: | Wiley & SAS business series
|
| Subjects: | |
| Online Access: | |
| Variant Title: |
Big Data, Big Innovation: Enabling Competitive Differentiation through Business Analytics |
| Format: | Electronic eBook |