Ultimate guide to LinkedIn for business [electronic resource] / Ted Prodromou.
"This popular title delivers an in-depth guide to targeting, reaching, and gaining ideal customers using the latest updates on LinkedIn. LinkedIn expert Ted Prodromou offers a wealth of no- or low-cost methods for maximizing this dynamic resource. Following his lead, readers learn to link with the m...
Main Author: | |
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Language: | English |
Published: |
Irvine, California :
EP, Entrepreneur Press,
[2015]
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Edition: | Second edition |
Subjects: | |
Online Access: | |
Format: | Electronic eBook |
Summary: |
"This popular title delivers an in-depth guide to targeting, reaching, and gaining ideal customers using the latest updates on LinkedIn. LinkedIn expert Ted Prodromou offers a wealth of no- or low-cost methods for maximizing this dynamic resource. Following his lead, readers learn to link with the most effective connections for greater exposure. Updates in this edition include: staying up-to-date with LinkedIn Contacts, Pulse, and Publisher programs; expansion of premium accounts to help optimize business profiles, stand out in search results, and track impact; t how to implement new features like Showcase and Company Updates pages for extended presence in newsfeeds and with followers; smarter LinkedIn Search that saves time and money with customized, comprehensive results. Other important topics covered include: techniques and tips to easily navigate LinkedIn's interface; timesaving tips on finding and matching data from businesses and people; expert guidance on super-charging a business or individual profile; insider advice on getting found through LinkedIn and maximizing search; professional instruction on promoting a LinkedIn profile. The latest information is illustrated with current snapshots, fresh examples, and case studies, along with new techniques to easily maneuver LinkedIn's interface"-- Provided by publisher.
"The increased use of LinkedIn by professionals and companies has nearly doubled since the first edition (from 150 to 300+ million users), causing LinkedIn to create, enhance, and retire several features. The second edition covers those latest advancements with revised, expanded, and new chapters"-- Provided by publisher. |
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Note: | Revised edition of the author's Ultimate guide to Linked in for business : how to get connected with 130 million customers in ten minutes, published in 2012. "Quickly engage with ideal customers, partners, and employees -- Use insider tips and tactics to create a steady flow of leads -- Showcase your company and attract new opportunities"--T.p. |
ISBN: | 9781613083048 (online) |