The Blackwell encyclopedic dictionary of marketing / edited by Barbara R. Lewis and Dale Littler.

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Bibliographic Details
Corporate Author: NetLibrary, Inc
Other Authors: Lewis, Barbara R., Littler, Dale
Language:English
Published: Oxford ; Cambridge, Mass. : Blackwell Publishers, 1999, ©1997.
Edition:[Paperback edition, 1999].
Series:Blackwell encyclopedia of management.
Subjects:
Marketing > Dictionaries.
Electronic books.
Genre:
Dictionaries.
Electronic books.
Online Access:
(EBSCOhost) (EBSCO)
Read this eBook – MSU authorized users <br /> MSU single-user access only (EBSCO)
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(EBSCO)
Local Note:
MSU: License agreement restricts access to one user at a time.
Physical Description:274 pages ; 26 cm.
Variant Title:
Encyclopedia dictionary of marketing.
Dictionary of marketing.
Format: Electronic eBook

Online Access

(EBSCOhost) (EBSCO)
Read this eBook – MSU authorized users <br /> MSU single-user access only (EBSCO)
An electronic book accessible through the World Wide Web; click for information (Bibliographic record display) (EBSCO)
(EBSCO)

MSU Online Resource

Holdings details from MSU Online Resource
Call Number: HF5415 .B4552 1999eb
Online Available