Campaign it! : achieving success through communication / Alan Barnard, Chris Parker.

"Consultants Barnard and Parker aim to improve the way people communicate and so enable them to achieve their own personal and professional desires more effectively and efficiently. To achieve this, they introduce a new, unique and complete approach to communication: The Campaign It! model. Develope...

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Bibliographic Details

Main Author:	Barnard, Alan
Other Authors:	Parker, Chris
Language:	English
Published:	London ; Philadelphia : Kogan Page, 2012.
Subjects:	Business communication. Interpersonal communication. Marketing.
Physical Description:	x, 222 pages : illustrations ; 24 cm
Format:	Book