Search results for: Barban, Arnold M.
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1
Essentials of media planning : a marketing viewpoint
Authors: Barban, Arnold M.
Published: Crain Books, 1976Physical Description: viii, 86 pages : illustrations ; 22 cmHoldings: Loading…
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2
Advertising media sourcebook and workbook
Authors: Barban, Arnold M.
Published: Grid, inc., 1975Physical Description: 186 pages : forms ; 28 cm.Holdings: Loading…
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3
Readings in advertising and promotion strategy
Authors: Barban, Arnold M.
Published: R. D. Irwin, 1968Physical Description: x, 301 pages : illustrations ; 23 cmHoldings: Loading…
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4
Essentials of media planning : a marketing viewpoint
Authors: Barban, Arnold M.
Published: NTC Business Books, 1987Physical Description: xii, 160 pages : illustrations ; 26 cmHoldings: Loading…
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5
Essentials of media planning : a marketing viewpoint
Authors: Barban, Arnold M.
Published: NTC Business Books, 1993Physical Description: xiii, 153 pages : illustrations ; 26 cmHoldings: Loading…
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6
Pay Cable : A Viable Advertising Medium?
Authors: Krugman, Dean M., Barban, Arnold M.
Published: Distributed by ERIC Clearinghouse, 1978Physical Description: 12 pagesHoldings: Loading…
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7
Advertising media sourcebook and workbook
Published: Grid, Inc., 1981Other Authors: “…Barban, Arnold M.…”
Physical Description: 169 pages ; 28 cm.Holdings: Loading…
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8
Advertising : its role in modern marketing
Authors: Dunn, S. Watson (Samuel Watson), 1918-1997Other Authors: “…Barban, Arnold M.…”
Published: Dryden Press, 1978
Physical Description: xix, 741 pages, 4 unnumbered leaves of plates : illustrations ; 26 cm.Holdings: Loading…
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9
Advertising : its role in modern marketing
Authors: Dunn, S. Watson (Samuel Watson), 1918-1997Other Authors: “…Barban, Arnold M.…”
Published: Dryden Press, 1986
Physical Description: xxviii, 802 pages, 8 unnumbered pages of plates : illustrations (some color) ; 25 cm.Holdings: Loading…
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10
Advertising: its role in modern marketing
Authors: Dunn, S. Watson (Samuel Watson), 1918-1997Other Authors: “…Barban, Arnold M.…”
Published: Dryden Press, 1974
Physical Description: vii, 630 pages : illustrations ; 25 cmHoldings: Loading…
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11
Advertising : its role in modern marketing
Authors: Dunn, S. Watson (Samuel Watson), 1918-1997Other Authors: “…Barban, Arnold M.…”
Published: Dryden Press, 1982
Physical Description: xxi, 710 pages, 8 unnumbered pages of plates : illustrations (some color) ; 25 cmHoldings: Loading…
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12
Advertising media : strategy and tactics
Authors: Jugenheimer, Donald W.Other Authors: “…Barban, Arnold M.…”
Published: WCB Brown & Benchmark, 1992
Physical Description: xii, 468 pages : illustrations (some color) ; 24 cmHoldings: Loading…
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13
Advertising media sourcebook
Authors: Turk, Peter B.Other Authors:
Published: NTC Business Books, 1997Physical Description: vii, 102 pages : illustrations ; 28 cmHoldings: Loading…An electronic book accessible through the World Wide Web; click for information (Bibliographic record display) (EBSCO)
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14
Advertising media sourcebook
Authors: Turk, Peter B.Other Authors:
Published: NTC Business Books, 1997Physical Description: vii, 102 pages : illustrations ; 28 cmHoldings: Loading…
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15
Advertising media sourcebook
Authors: Turk, Peter B.Other Authors:
Published: NTC Business Books, 1997Holdings: Loading…EBSCO eBooks: 1997 (EBSCO)
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