Search results for: Lamb, Charles W.
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1
MKTG 11 : principles of marketing
Authors: Lamb, Charles W., Hair, Joseph F., Jr., 1944-, McDaniel, Carl, Jr., 1941-
Published: Cengage Learning, 2018Physical Description: viii, 391 pages, 40 unnumbered pages : color illustrations ; 28 cmHoldings: Loading…
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2
Marketing government and social services
Authors: Crompton, John L.Other Authors: “…Lamb, Charles W.…”
Published: Wiley, 1986
Physical Description: xx, 485 pages : illustrations ; 24 cm.Holdings: Loading…
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3
Strategic marketing cases and applications
Authors: Cravens, David W.Other Authors: “…Lamb, Charles W.…”
Published: R.D. Irwin, 1986
Physical Description: xxi, 803 pages : illustrations ; 25 cm.Holdings: Loading…
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4
Strategic marketing management cases and applications
Authors: Cravens, David W.Other Authors: “…Lamb, Charles W.…”
Published: Irwin, 1990
Physical Description: xviii, 742 pages : illustrations ; 25 cm + 2 discs (12 cm)Holdings: Loading…
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5
Theoretical developments in marketing
Published: American Marketing Association, 1980Other Authors: “…Lamb, Charles W.…”
Physical Description: xi, 269 pages ; 28 cm.Holdings: Loading…
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6
Strategic marketing for nonprofit organizations : cases and readings
Published: Prentice-Hall, 1987Other Authors:Physical Description: x, 386 pages : illustrations ; 24 cmHoldings: Loading…
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7
Cases and readings for marketing for nonprofit organizations
Published: Prentice-Hall, 1982Other Authors:Physical Description: xii, 380 pages : illustrations ; 24 cmHoldings: Loading…
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8
Marketing cases
Published: Houghton Mifflin Co., 1985Other Authors: “…Lamb, Charles W.…”
Physical Description: ix, 525 pages : illustrations ; 23 cmHoldings: Loading…
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9
Conceptual and theoretical developments in marketing
Published: American Marketing Association, 1979Other Authors:Physical Description: xxi, 709 pages ; 23 cm.Holdings: Loading…
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