Search results for: Nakata, Cheryl

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  1. 1

    Factors in emerging markets and their impact on first mover advantages

    Authors: Nakata, Cheryl
    Published: Marketing Science Institute, 1995
    Physical Description: 41 pages : illustrations ; 28 cm.
    Book
  2. 2

    The effects of national culture on organizational responses to the marketing concept

    Authors: Nakata, Cheryl
    Published: Marketing Science Institute, 1999
    Physical Description: 60 pages : illustrations ; 28 cm.
    Book