Search results for: Schmittlein, David C.
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1
Truth in concentration in the land of 80/20 laws
Authors: Schmittlein, David C.
Published: Marketing Science Institute, 1992Physical Description: 6 unnumbered pages, 28 pages : illustrations ; 28 cm.Holdings: Loading…
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2
Testing new direct marketing offerings : the interplay of management judgment and statistical models
Authors: Morwitz, VickiOther Authors: “…Schmittlein, David C.…”
Published: Marketing Science Institute, 1997
Physical Description: 31 pages ; 28 cm.Holdings: Loading…
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