Search results for: Silk, Alvin John, 1935-
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Measuring the "qualitative value" of medical journals as advertising vehicles : by Alvin J. Silk and Michael L. Ray.
Authors: Silk, Alvin John, 1935-
Published: Marketing Science Institute, 1973Physical Description: 41 pages, 1 unnumbered page : illustrations ; 28 cm.Holdings: Loading…
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