Search results for: Springer, Paul (Mass media specialist)
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Ads to icons : how advertising succeeds in a multimedia age
Authors: Springer, Paul (Mass media specialist)
Published: Kogan Page, 2009Physical Description: xviii, 343 pages : illustrations ; 24 cmHoldings: Loading…Connect to: Table of contents only - All users (Cataloging @ Library of Congress)
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Pioneers of digital : success stories from leaders in advertising, marketing, search, and social media
Authors: Springer, Paul (Mass media specialist)
Published: Kogan Page, 2012Physical Description: viii, 224 pages : illustrations ; 25 cmHoldings: Loading…
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Related Subjects
Advertising
Advertising campaigns
BUSINESS & ECONOMICS / Advertising & Promotion
BUSINESS & ECONOMICS / E-Commerce / Internet Marketing
BUSINESS & ECONOMICS / Industries / Media & Communications Industries
BUSINESS & ECONOMICS / Marketing / General
Internet advertising
Internet marketing
Social media