Search results for: Webster, Frederick
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1
[Frederick Webster discusses Maurice Ravel and George Gershwin, on the occasion of Ravel's one hundredth birthday. On the Today Show with Gene Shalit].
Authors: Webster, Frederick
Published: 1975Physical Description: 1 electronic audio file (2 min., 14 sec.) : digital, WAV file.Holdings: Loading…
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2
Top management views of the marketing function
Authors: Webster, Frederick E.
Published: Marketing Science Institute, 1980Physical Description: iv, 34 pages ; 28 cm.Holdings: Loading…
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3
Marketing communication ; modern promotional strategy
Authors: Webster, Frederick E.
Published: Ronald Press Co., 1971Physical Description: viii, 694 pages : illustrations ; 24 cmHoldings: Loading…
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4
Organizational buying behavior
Authors: Webster, Frederick E.
Published: Prentice-Hall, 1972Physical Description: xi, 132 pages : illustrations ; 23 cm.Holdings: Loading…
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5
Social aspects of marketing
Authors: Webster, Frederick E.
Published: Prentice-Hall, 1974Physical Description: xiv, 113 pages ; 23 cm.Holdings: Loading…
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6
Marketing for managers
Authors: Webster, Frederick E.
Published: Harper & Row, 1974Physical Description: xii, 324 pages : illustrations ; 24 cmHoldings: Loading…
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7
Field sales management
Authors: Webster, Frederick E.
Published: Wiley, 1983Physical Description: xi, 249 pages : illustrations ; 24 cm.Holdings: Loading…
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8
The changing role of the industrial distributor
Authors: Webster, Frederick E.
Published: Marketing Science Institute, 1975Physical Description: iv, 31 pages ; 28 cm.Holdings: Loading…
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9
Agricultural co-operation in Denmark
Authors: Webster, Frederick Herbert
Published: Plunkett Foundation for Co-operative Studies, 1973Physical Description: 152 pages : illustrations ; 21 cm.Holdings: Loading…
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10
Rediscovering the marketing concept
Authors: Webster, Frederick E.
Published: Marketing Science Institute, 1988Physical Description: 21 pages ; 28 cm.Holdings: Loading…
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11
Analyzing corporate cultures in approaching the global marketplace
Authors: Webster, Frederick E.
Published: Marketing Science Institute, 1990Physical Description: 18 pages ; 28 cm.Holdings: Loading…
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12
The changing role of marketing in the corporation : commentary
Authors: Webster, Frederick E.
Published: Marketing Science Institute, 1991Physical Description: 20 pages ; 28 cm.Holdings: Loading…
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13
Market-driven management : using the new marketing concept to create a customer-oriented company
Authors: Webster, Frederick E.
Published: Wiley, 1994Physical Description: xiv, 319 pages ; 27 cm.Holdings: Loading…
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14
Market-driven management : how to define, develop, and deliver customer value
Authors: Webster, Frederick E.
Published: Wiley, 2002Physical Description: xiii, 320 pages : illustrations ; 23 cmHoldings: Loading…
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15
New directions in marketing
Published: 1965Other Authors: “…Webster, Frederick E.…”
Physical Description: xxx, 786, S-224 pages : illustrations ; 23 cm.Holdings: Loading…
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16
Sales force management
Authors: Davis, Kenneth Rexton, 1921-Other Authors: “…Webster, Frederick E.…”
Published: Ronald Press, 1968
Physical Description: x, 764 pages : illustrations ; 24 cmHoldings: Loading…
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17
Webster's comprehensive marketing bibliography.
Published: Data Publishers Corp., 1986Other Authors: “…Webster, Frederick A.…”
Physical Description: 13 volumes in 46 ; 28 cmHoldings: Loading…
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18
Organizational culture and marketing : defining the research agenda
Authors: Deshpande, RohitOther Authors: “…Webster, Frederick E.…”
Published: Marketing Science Institute, 1987
Physical Description: 28 pages ; 28 cm.Holdings: Loading…
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19
Accounting for the market share-ROI relationship
Authors: Farris, Paul W.Other Authors:
Published: Marketing Science Institute, 1989Physical Description: 28 pages ; 28 cm.Holdings: Loading…
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20
Corporate culture, customer orientation, and innovativeness in Japanese firms : a quadrad analysis
Authors: Deshpande, RohitOther Authors:
Published: Marketing Science Institute, 1992Physical Description: 26 pages ; 28 cm.Holdings: Loading…
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Related Subjects
Marketing
Management
Agriculture, Cooperative
Consumer satisfaction
Sales management
Accounting
Advertising
Agricultural cooperative credit associations
Communication in marketing
Corporate culture
Industrial management
Industrial procurement
International business enterprises
Market segmentation
Organization
Organizational behavior
Organizational effectiveness
Purchasing
Rate of return
Social aspects
Traveling sales personnel