Psychological principles of marketing and consumer behavior / Steuart Henderson Britt.

Bibliographic Details
Main Author:	Britt, Steuart Henderson, 1907-1979
Language:	English
Published:	Lexington, Mass. : Lexington Books, [1978], ©1978.
Subjects:	Marketing > Psychological aspects. Advertising > Psychological aspects. Motivation research (Marketing) Consumers > Psychology.
Physical Description:	xviii, 532 pages : illustrations ; 24 cm
Format:	Book

System Under Maintenance

Our Library Management System is currently under maintenance.

Holdings and item availability information is currently unavailable. Please accept our apologies for any inconvenience this may cause and contact us for further assistance:

Please contact Reference and Discovery Services via their Contact Form or call them directly at: 517-353-8700 for assistance.