Macmillan dictionary of marketing & advertising / edited by Michael J. Baker ; major contributors, Michael J. Baker [and others], other contributors, George Aulonitis [and others].

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Bibliographic Details
Main Author: Baker, Michael J., 1935-
Language:English
Published: New York : Nichols Pub. Co., 1984.
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Physical Description:217 pages : illustrations ; 25 cm
Format: Book

MSU Main Library

Holdings details from MSU Main Library
Call Number: HF5415 .B273 1984
HF5415 .B273 1984 Available Get this

MSU Gast Business Library

Holdings details from MSU Gast Business Library
Call Number: HF5415 .B273 1984
HF5415 .B273 1984 (Copy #2) Available Get this