The creative mystique : how to manage it, nurture it, and make it pay / John M. Keil.
Uniform Title: | Ronald series on marketing management.
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Main Author: | Keil, John M. |
Language: | English |
Published: |
New York :
Wiley,
[1985], ©1985.
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Series: | Ronald series on marketing management.
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Subjects: | |
Physical Description: | ix, 231 pages ; 25 cm. |
Format: | Book |