Cases in marketing management / Edward C. Bursk, Stephen A. Greyser.

Bibliographic Details
Uniform Title:Prentice-Hall foundations of marketing series.
Main Author: Bursk, Edward C., 1907-1990
Other Authors: Greyser, Stephen A.
Language:English
Published: Englewood Cliffs, N.J. : Prentice-Hall, [1975]
Edition:Second edition.
Series:Prentice-Hall foundations of marketing series.
Subjects:
Genre:
Physical Description:xv, 233 pages : illustrations ; 23 cm.
Format: Book

MARC

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100 1 |a Bursk, Edward C.,  |d 1907-1990.  |0 http://id.loc.gov/authorities/names/n50034162 
245 1 0 |a Cases in marketing management /  |c Edward C. Bursk, Stephen A. Greyser. 
250 |a Second edition. 
260 |a Englewood Cliffs, N.J. :  |b Prentice-Hall,  |c [1975] 
300 |a xv, 233 pages :  |b illustrations ;  |c 23 cm. 
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490 1 |a Prentice-Hall foundations of marketing series 
504 |a Includes bibliographical references and index. 
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700 1 |a Greyser, Stephen A.  |0 http://id.loc.gov/authorities/names/n80037783 
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952 f f |p Can Circulate  |a Michigan State University-Library of Michigan  |b Michigan State University  |c MSU Gast Business Library  |d MSU Gast Business Library  |t 0  |e HF5415.13 .B83 1975  |h Library of Congress classification  |i Printed Material  |m 31293001345333  |n 2