The secret ingredient of good retail ads : a handbook for buyers and their bosses / Judy Young Ocko, M. L. Rosenblum.

Retail advertising : management and technique
by: Haight, William
Published: (1976)

Retail advertising and sales promotion
by: Edwards, Charles Mundy, Jr
Published: (1981)

Retail advertising and sales promotion
by: Edwards, Charles Mundy, Jr
Published: (1959)

Advertising for the retailer : prepared in the Extension division of the University of Wisconsin
by: Herrold, Lloyd Dallas
Published: (1923)

Readings in advertising and promotion strategy
by: Barban, Arnold M.
Published: (1968)

When ads work : new proof that advertising triggers sales
by: Jones, John Philip
Published: (1995)

How industrial advertising and promotion can increase marketing power
by: Grosse, W. H.
Published: (1973)

Industrial advertising and publicity
by: Hart, Norman A.
Published: (1978)

Managing retail cooperation with manufacturer-sponsored promotions : an empirical examination
by: Heide, Jan B. (Jan Brede)
Published: (1997)

Advertising and marketing communication management
by: Murphy, John H.
Published: (1993)

Introduction to advertising & promotion : an integrated marketing communications perspective
by: Belch, George E. (George Edward), 1951-
Published: (1993)

Advertising and promotion : an integrated marketing communications perspective
by: Belch, George E. (George Edward), 1951-
Published: (2012)

Fundamentals of retailing
by: Walters, R. G. (Rea Gillespie), 1888-1952
Published: (1938)

Advertising and promotion : communicating brands
by: Hackley, Christopher E.
Published: (2005)

Cases in advertising and promotion management
by: Quelch, John A.
Published: (1991)

Cases in advertising and promotion management
by: Patti, Charles H.
Published: (1983)

Cases in advertising and promotion management
by: Quelch, John A.
Published: (1994)

Inviting more business
by: Egan, James William, 1875-
Published: (1959)

Business to business communications handbook
by: Messner, Fredrick R.
Published: (1992)

Collaborative promotions optimizing retail supply chains with upstream information sharing
by: Wiehenbrauk, Daniela
Published: (2010)

Planning and budgeting retail marketing communications
by: Rowen, Joseph R.
Published: (1981)

Advertising and promotion for retailing: text and cases
by: Jacobs, Laurence Wile, 1939-
Published: (1972)

The Best in retail ads : vol. 1-2
by: Paganetti, J. (Jo Ann)
Published: (1982)

Newspaper coupon promotion
Published: (1978)

Advertising at retail.
by: Look, Al, 1893-
Published: (1958)

Effective retail advertising.
by: Settel, Irving
Published: (1950)

Profitable retail advertising
by: Rowen, Joseph R.
Published: (1951)

Selling at retail
by: Pelz, Victor H.
Published: (1926)

Advertising the retail store
by: Namm, Benjamin H.
Published: (1927)

Advertising in modern retailing.
by: Rowland, Carrie Mills
Published: (1954)

Retail advertising : a management approach
by: Gentile, Richard Joseph, 1926-
Published: (1976)

Handbook of retail promotion ideas
by: Guberman, Reuben
Published: (1981)

Premiums, gifts, competitions and other sales promotions : regulation and self-regulation in 42 countries
by: Boddewyn, J. J. (Jean J.)
Published: (1988)

Retail selling ; a guide to the best modern practice
by: Fisk, James W.
Published: (1916)

1973 merchandising planbook and sales promotion calendar : for planning improved sales & profit
Published: (1972)

Advertising for modern retailers ; making it work in a consumer world
by: Milton, Shirley F.
Published: (1974)