Advertising and selling ; principles of appeal and response / by Harry L. Hollingworth ... Pub. for the Advertising Men's League of New York City, inc.

Bibliographic Details
Main Author: Hollingworth, Harry L. (Harry Levi), 1880-1956
Language:English
Published: New York ; London : D. Appleton and Company, 1913.
Subjects:
Physical Description:xii, 1 unnumbered page, 313 pages, 1 unnumbered page : illustrations, tables ; 20 cm
Format: Book
Description
Call Number:HF5821 .H6
Bibliography Note:"Books and articles referred to in the text or recommended for further reading": pages 303-309.