Marketing effectiveness through organisation & structure, with job descriptions of the principal functions / Bernard Krief, with the collaboration of Jean Faisant [and others].

Bibliographic Details
Uniform Title:Structure et organisation du département marketing. English
Main Author: Krief, Bernard
Language:English
French
Published: New York : Wiley, [1975]
Subjects:
Physical Description:xi, 145 pages ; 31 cm
Format: Book

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