Comparison advertising : regulation and self-regulation in 55 countries : [an IAA study] / J.J. Boddewyn.

Bibliographic Details
Main Author:	Boddewyn, J. J. (Jean J.)
Corporate Author:	Export Advertising Association
Language:	English
Published:	New York, N.Y. : International Advertising Association, [1983], ©1983.
Edition:	January 1983.
Subjects:	Comparative advertising. Advertising laws. Advertising > Self-regulation.
Physical Description:	72 pages ; 28 cm
Format:	Book

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