Marketing interaction : a decision game / Stephen K. Keiser, Max E. Lupul.

Bibliographic Details
Uniform Title:PPC marketing series.
Main Author: Keiser, Stephen K.
Other Authors: Lupul, Max
Language:English
Published: Tulsa, Okla : PPC Books, 1977.
Series:PPC marketing series.
Subjects:
Physical Description:x, 58 pages, 77 unnumbered leaves : illustrations, forms ; 28 cm.
Format: Book

MARC

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100 1 |a Keiser, Stephen K.  |0 http://id.loc.gov/authorities/names/no2009021393 
245 1 0 |a Marketing interaction :  |b a decision game /  |c Stephen K. Keiser, Max E. Lupul. 
260 |a Tulsa, Okla :  |b PPC Books,  |c 1977. 
300 |a x, 58 pages, 77 unnumbered leaves :  |b illustrations, forms ;  |c 28 cm. 
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490 1 |a The PPC marketing series 
500 |a Includes index. 
650 0 |a Marketing  |x Decision making.  |0 http://id.loc.gov/authorities/subjects/sh85081336 
650 0 |a Management games.  |0 http://id.loc.gov/authorities/subjects/sh85080356 
700 1 |a Lupul, Max. 
830 0 |a PPC marketing series. 
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