Marketing interaction : a decision game / Stephen K. Keiser, Max E. Lupul.

Bibliographic Details
Uniform Title:PPC marketing series.
Main Author: Keiser, Stephen K.
Other Authors: Lupul, Max
Language:English
Published: Tulsa, Okla : PPC Books, 1977.
Series:PPC marketing series.
Subjects:
Marketing > Decision making.
Management games.
Physical Description:x, 58 pages, 77 unnumbered leaves : illustrations, forms ; 28 cm.
Format: Book

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