Marketing doctoral dissertation abstracts, 1974-75 / compiled and edited by Donald L. Shawver.

Bibliographic Details
Uniform Title:Bibliography series (American Marketing Association) ; no. 24.
Other Authors: Shawver, Donald L.
Language:English
Published: Chicago : American Marketing Association, [1977], ©1977.
Series:Bibliography series (American Marketing Association) ; no. 24.
Subjects:
Genre:
Physical Description:xxi, 380 pages ; 23 cm.
Format: Book
Description
Note:Includes index.
Call Number:Z7164.M18 A5 no.24
ISBN:0877570795