Retail advertising : a management approach / Richard J. Gentile.
Main Author: | |
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Language: | English |
Published: |
New York :
Chain Store Pub. Corp.,
[1976], ©1976.
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Subjects: | |
Physical Description: | viii, 181 pages : illustrations ; 24 cm |
Format: | Book |
Note: | Includes index. |
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Call Number: | HF5823 .G354 |
ISBN: | 0912016531 |