Thesaurus of financial services marketing terms.

Bibliographic Details
Corporate Author:	Bank Marketing Association (U.S.)
Language:	English
Published:	Chicago, IL : Information Services Department, Bank Marketing Association, [1988], ©1988.
Edition:	Second edition.
Subjects:	FINIS (Information retrieval system) > Terminology. Financial services industry > Terminology. Marketing > Terminology.
Genre:	Terminology.
Physical Description:	xii, 337 pages ; 29 cm
Format:	Book

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