Business research methods / William G. Zikmund.
Main Author: | |
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Language: | English |
Published: |
Chicago :
Dryden Press,
[1991], ©1991.
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Edition: | Third edition. |
Subjects: | |
Physical Description: | xxv, 742 pages : illustrations ; 25 cm |
Format: | Book |
Call Number: | HD30.4 .Z54 1991 |
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Bibliography Note: | Includes bibliographical references. |
ISBN: | 0030330785 |