Expert systems for scanner data environments : the marketing workbench laboratory experience / John M. McCann, John P. Gallagher.
Uniform Title: | International series in quantitative marketing.
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Main Author: | McCann, John M. |
Other Authors: | Gallagher, John P. |
Language: | English |
Published: |
Boston :
Kluwer Academic Publishers,
[1990], ©1990.
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Series: | International series in quantitative marketing.
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Subjects: | |
Physical Description: | viii, 224 pages : illustrations ; 24 cm. |
Format: | Book |