Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk.

Bibliographic Details
Main Author: Schiffman, Leon G.
Other Authors: Kanuk, Leslie Lazar
Language:English
Published: Englewood Cliffs, NJ : Prentice Hall, [1994], ©1994.
Edition:Fifth edition.
Subjects:
Physical Description:xix, 684 pages : illustrations (some color) ; 27 cm
Format: Book

MARC

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100 1 |a Schiffman, Leon G.  |0 http://id.loc.gov/authorities/names/n77014619 
245 1 0 |a Consumer behavior /  |c Leon G. Schiffman, Leslie Lazar Kanuk. 
250 |a Fifth edition. 
260 |a Englewood Cliffs, NJ :  |b Prentice Hall,  |c [1994], ©1994. 
300 |a xix, 684 pages :  |b illustrations (some color) ;  |c 27 cm 
336 |a text  |b txt  |2 rdacontent 
337 |a unmediated  |b n  |2 rdamedia 
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504 |a Includes bibliographical references and index. 
650 0 |a Consumer behavior.  |0 http://id.loc.gov/authorities/subjects/sh87006429 
650 0 |a Motivation research (Marketing)  |0 http://id.loc.gov/authorities/subjects/sh85087568 
653 0 |a Consumer behaviour. 
700 1 |a Kanuk, Leslie Lazar.  |0 http://id.loc.gov/authorities/names/n77014621 
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952 f f |p Can Circulate  |a Michigan State University-Library of Michigan  |b Michigan State University  |c MSU Gast Business Library  |d MSU Gast Business Library  |t 0  |e HF5415.3 .S29 1994  |h Library of Congress classification  |i Printed Material  |m 31293007291648  |n 1